NME General Questions

Which company produces the magazine NME?

IPC Inspire/IPC Media

What is the target audience of  according to their website?

NME is a niche product aimed at young adults; this can be shown by the advertorial for the Sony Ericsson Xperia ray. We can also depict that it is a magazine designed mainly for male consumers due to the graphics used in the advertisements. The JD advert shows male clothing, we can also suspect that it is aimed at a male audience due to the explicit imaging of Rihanna. We can also be shown this is a magazine designed for the male individual due to the mode of address in the standfirst of the article on Noel Gallagher.

How much does it cost?

£2.40

How often is it published?

Weekly

What is it's circulation?

The circulation of the NME magazine is 56,284 a week and the monthly circulation revenue stream of this is approximately £540,326.40. The monthly advertisement revenue stream is approximately £67,071. The two monthly revenue streams added together result in an overall monthly revenue stream of £607,397.40.

Depending on the size of your advert results in a different price. For example an advertisement the size of a full page would cost £4635 whereas one half the size of a page would cost £2575. Below is a table showing the costs.