Friday, 2 December 2011

NME Inside

How many pages are there?

There are a total of 67 pages in the whole NME magazine. These pages consist of a number of double page spreads. Including one on Florence and the Machine, a double page spread showing an interview with Wu Lyf and also another double page spread consisting of a gig guide giving dates for gigs which may be important for some. These double page spreads would interest readers because the niche market for NME is people who are fans of alternate rock music. The feature with Florence is also promoted on the front cover so this indicates that NME consider this the most important article in the magazine. This is because Florence and the Machine is a well known artist.

How many pages of adverts?

Within the NME magazine there are a total of 17 advertorials. These advertorials are aimed more at a male orientated target audience. The products being advertised include DG clothing being worn by Calum Mcnab, a Sony Ericsson Xperia Ray phone, Puma Social Suede Trainers, Wild Flag, Oranjeboom Lager, Lynx Deodorant, Jack Daniels Whiskey and Toni & Guy male styling products. These products reflect that the NME magazine is targeted at a male niche market. Alcohol is a product mainly consumed by a male audience. This strengthens that the magazine is aimed at a male target audience.

The advertorials in the NME magazine can be categorised into groups, these groups include:
  • Clothing
  • Mobile Phones
  • Music Albums
  • Alcohol
  • Cleaning and Styling Products
  • NME Products
  • Modern Culture
  • Future Gigs
All together there are a total of 12 double page spreads. These consist of:
  • Radar - New bands and new music shows
  • Introduction to the interview with Florence Welch
  • Interview with Florence Welch
  • Interview with Wu Lyf
  • Interview with Orlando Higginbotham from Totally Enormous Extinct Dinosaurs
  • NME's best song from the past 15 years
  • Poster of Ian Curtis from Joy Division
  • Information about a gig by the band Foals
  • On the road interview with Slow Club
  • Gig guide - 2 double page spreads
  • Fan mail

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